Description
Review
”Borg’s book is the most complete practical guide to being a working musician I’ve ever seen. From his unique perspective as a Berklee Alumna, noted recording and performing artist of over 25 years, Borg offers valuable tips and practical advice on getting started, developing your business and pursuing a successful music career, in a style that is both non-pretentious and engaging. His writing includes several real life examples and excerpts from interviews with noted industry professionals that highlight the keys to success and the pitfalls to avoid when trying to make it in this business…from band agreements to songwriters split sheets to the importance of live performance, this book leaves no stone unturned. If one is serious about pursuing a career as a musician, this book is a must-read.” –John Kellogg, Assistant Chair Music Business/Management, Berklee College of Music
”Borg has distilled his five primary topics in the book down to: Career Execution, Business Relationships, Pro Teams, Deals & Dollars, and Future Predictions. In Bobby’s words, ‘Most musicians spend years developing throe musical talent only to learn about the music business the hard way.’… Business Basics for Musicians doesn’t cover the fun and exciting side of the music dream, but it could keep it from becoming a nightmare.” –Maverick Magazine
About the Author
Bobby Borg (Los Angeles, CA) is a former major label, independent, and DIY artist who has worked with the most respected managers, producers, and A&R executives in the music industry. He teaches at Musicians Institute and UCLA Extension and speaks at prominent schools worldwide. Borg is the author of The Musician’s Handbook, Music Marketing for the DIY Musician, and over 1 000 articles, and the founder of Bobby Borg Consulting, where he assists rising music professionals globally. His website is www.bobbyborg.com.